Taking the headache out of a home-based business
Automating admin allows home-based cook Amber more time to get creative in the kitchen.
Who: Cooked For You By Amber
Food business segment: Home Cooks
Location: Melbourne, VIC
Amber’s successful home-based meals business, Cooked For You by Amber, transitioned to Cookaborough and realised the benefits immediately. Amber now enjoys new efficiencies in her business and more headspace for creative thinking.
Amber had run a successful home cooked meals business for 4 years, building a loyal local customer base who loved her approach to healthy weekly family meals. Despite the inbuilt efficiencies of the batch model (receiving weekly orders then cooking in bulk to fulfill them) she found that the busier she got, the more moving parts there were that took Amber away from the kitchen, and put her in front of the computer.
After discovering Cookaborough, Amber seamlessly transitioned her successful but operationally challenging home cooked meals business to our platform in just one week. She was thus able to make the efficient weekly batch model run like clockwork: giving her back invaluable time, making her customers happy, not losing any personal touch she had built over the years, and allowing her greater flexibility and visibility on her business.
Less Time on Admin
Saving at least a day per week on admin, Amber has more time to spend in the kitchen, creatively devising new menus for customers.
Easier for Amber and her Customers
Not only did Cookaborough make Amber’s business more efficient, but the ordering platform and functionality was easier for her customers to navigate too.
Her Business, Simplified
Amber didn’t have to change the way she did business. She just needed to plug in her recipes and customer database - and let Cookaborough take care of the rest.
Before, Amber was so busy with admin she had to limit customer orders. Now, with all the complicated moving parts taken care of by Cookaborough, Amber is able to get more food to more people, dialing it up or down depending on other priorities in her life.
"Cookaborough feels like it was made just for me. All of the features I needed to help me are in one place. It has freed up time for me to spend on doing what I love which is being in the kitchen and cooking."
— Amber, Cooked For You By Amber
A few features were of particularly high value to Cooked For You by Amber for keeping her loyal customers connected and streamlining her days.
The ability to invite people to connect through a simple sign-up process allowed an easy transition for customers to the new system. It was also imperative that Amber’s customers could continue to message her personally through the platform. She didn’t want to compromise the personal customer care she had invested in over the preceding years.
Shopping List Report
Stock requirements automatically calculated when orders are made was a big plus for Amber. This live shopping list was also a big help when Amber was getting a head start on ordering food.
The integration of a payment system has meant that Amber receives instant payments without the hassle of reconciling which customers have paid and having to chase up customers who haven’t. For customers it’s now a much easier and professional system